Herehood
Guides, resources, and stories for artists and the spaces that host them.
Good photographs are the bridge between your physical artwork and the people who might connect with it online. This guide covers lighting, framing, editing, and the small details that make a real difference.
Read more →Art walks bring original work into everyday spaces across a neighbourhood. Here is what they are, how they work, and why they matter for creators, spaces, and neighbours alike.
Read more →Most platforms reward whoever sells the most. Herehood does the opposite. Here is how our equity algorithm works, and why visibility should never depend on commercial success.
Read more →Pricing art for a physical display is different from pricing for an online store. Here is a practical framework for setting prices that respect your work, suit the space, and make sense to the people who see it.
Read more →Open Calls are themed exhibition opportunities where artists submit work in response to a brief. Here is what they are, how they work, and how to write a strong submission.
Read more →A practical guide for Melbourne artists looking for exhibition space outside traditional galleries. Cafes, shops, studios, and community spaces — how to find them and get started.
Read more →A practical guide for artists who want to sell original work in their own neighbourhood. How to price, where to display, and what to consider when selling art locally.
Read more →Practical approaches for visual artists who want to exhibit their work outside the traditional gallery system. From cafes and pop-ups to digital platforms and open studios.
Read more →A clear comparison of commission rates across art platforms. What artists actually keep after fees on Etsy, Saatchi, Artfinder, Bluethumb, and Herehood.
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